Should You Offer Coupons? The Facts.
Coupons Benefit Shoppers and Sellers!
With the dramatic shift toward ecommerce from brick-and-mortar stores last year, coupon usage followed suit.
Digital Coupons Usage
Now Exceeds Paper Coupon Usage.
Benefit: Seller. Coupons are a cost-effective and measurable way to recruit new customers and sell more products.
Benefit: Shopper. Shoppers are projected to save $91 Billion shopping with Coupons in 2022.
Benefit: Seller. Coupons are a Gateway to your Website allowing for more sales.
Benefit: Shopper. 74% of Americans say getting a Great Deal is an important part of shopping.
Benefit: Shopper and Seller. 80% of Customers are motivated to make a purchase with a new Brand if they have a discount.
Shoppers Want Coupons!
If Your Company is Not Offering Coupons
You are Leaving Money on the Table!